HTC opens development studio Vive Studios to produce virtual reality content
by
Raymond Bakker
Friday December 9th 2016 - 10:00 GMT
HTC opens development studio Vive Studios to produce virtual reality content
by
Raymond Bakker
Friday 9 December 2016 - 10:00 GMT

HTC has announced that it has launched a development studio called Vive Studios. The new studio will function as the company's internal development and publishing initiative for virtual reality content.


In the recent announcement the company notes that Vive Studios will bring to market VR content created by HTC's internal studios as well as through publishing partnerships with external developers.
"We're excited to formally unveil Vive Studios as a new pillar in HTC's initiative to drive persistent growth for VR," said Joel Breton, VP of content at HTC Vive. "Vive Studios' aim is to nurture and discover development talent and help create content that will continually push the boundaries of the kinds of experiences VR can deliver."

Vive Studios will use a publishing model similar to console games, where the label will produce first-party content through internal developers, such as 2 Bears, as well as partner with external developers.

For external developers, Vive Studios is now a partner they can turn to for development funding as well as publishing and marketing support on VR content.

The press release also states that Vive Studios is actively creating content across "key categories" for VR including games, education, cinematic, design, social, real-estate and sports, as well as tools and applications that can "revolutionize" areas such as media, retail, healthcare, and location-based entertainment centers and arcades.
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PC Virtual Reality
About the author
Raymond Bakker
Journalist and Software Developer at Moonlight Multimedia, covering the latest video games news from indie to virtual reality, IT news and legal news. He has been actively involved in the video games industry since the early 2000s.

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